Online video viewership is growing at a fast pace and online addressable advertising capabilities continue to improve. Combined, they provide premium OTT video services providers an incredible opportunity to generate and improve their advertising revenues.
Content broadcasters need a clear OTT commercial strategy to ensure technology supports the strategy and it yields the best results for advertisers (and themselves).
In this webinar we will discuss all Dynamic Ad Insertion, expect to learn all about:
- The Premium OTT Video Advertising Environment
- The latest ad Technology Developments
- Lessons learned from successful ad insertion deployments
You will be able to download the market overview for OTT Commercial TV Broadcast Strategy.